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Implementing digital signage enables you to communicate your promotional and informative messages to multiple screens at multiple locations.
The content can be any of the following format types:
· Images (jpeg, tiff, gif)
· Video files (AVI, MPEG)
· Audio files (MP3)
· Flash
· HTML (webcontent)
· Text
· RSS feeds
· Streams
· Calenders (Outlook sync)
Digital signage is the term for digital displays that are installed in public spaces. Digital signs are typically used to entertain, inform or advertise. Major benefits of digital signs over traditional static signs are that the content can be exchanged without effort, animations can be shown, the signs can adapt to the context and audience, and even be interactive.
Digital signage advertising is a form of out-of-home advertising in which content and messages are displayed on digital signs, typically with the goal of delivering targeted messages to specific locations at specific times.
Digital Signage solutions offer you the ability to present your message, on one or multiple screens. The content can be any playlist of images (jpeg, tiff, gif), video files (AVI, MPEG), flash, webcontent, text or RSS feeds.
You can schedule and book these images or animations in order to present all at the right time.
The Digital Signage Solutions provide an entry level for simple applications like retail offers in shops or restaurants and could go into more complex communication systems to inform larger groups of customers and employees.
You could think of the timetables at airports and train stations.
Components:
Digital signage solutions generally consist of two components. You need software to store (content library), schedule and distribute the content. Secondly you need hardware (mediaplayer) to run the software and play it on the screen(s).
You can play your images, animations and information text on a screen within minutes!
